To sell a product well, it is
very important to use powerful selling words to really convey each and every little
benefit that your product has to convince the buyer, the customer.
There are some marketers who
mislead customers into thinking that their products offer benefits that do not
really exist in reality.
It leads to the customer
dissatisfaction and even they lose faith on other new products.
Ethical marketing brings the
faith in the minds of the customer. They trust in your product. Customers won’t
think about the alternative product.
Hence an organization should
follow the ethical values to market their product. Ethical market leads the
company to achieve their desired goals and build up the customer base for your
organization.
